Attracting and Retaining Quality Paying Customers

The entire proceeds from this book will be donated to Lagos Foodbank to help provide food for the vulnerable affected by covid 19 lockdown

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why Buyology

In the 21st century. the marker has become so large with many competitors but as sellers, you must learn to create a niche for yourself and stay right in the game.
This guide takes you on a journey of the obvious and not so obvious mechanisms on how a seller can attract the right buyer and take him a step further to becoming a loyalist.

Benefits of having
this guide

Customer Attraction

Simple and practical steps on how businesses can capture customers


Customer Rentention

Attracting customers is not enough, rentaining them is essential too. With this guide you will find 25 ways to retain customers.


Covid 19 Relief

This pandemic has affected businesses leaving people vulnerable. With this book you would contribute to providing food relief materials to disadvantage people primarily through Lagos food bank.



The purpose of the copy is to support people with food relief materials with the covid 19 pandemic ravaging the world leaving people economically disadvantaged, hence all proceed from this covid 19 campaign will be used to support affected citizens primarily through Lagos food bank.
Enjoy the Ride.


Jeffrey Ehikioya Itepu

Oshokoya Damilare

Dare Philips Yekini

Olubiyi Jumoke

Wisdom Ifenkwe

Akala Adewale

Kolade Yemisi

Asade Olayiwola

Joshua Ben-seth

Olorunsheyi Sunday

Olamidele Fadimiluyi

Bosede Olusola-Obasa

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